Jun

29

Throw Shadow Rap® Shad Jerkbaits All Summer for Multi-Species Success

Don’t leave your jerkbait box at home in the summer, stock it with Shadow Rap® Shads and keep it handy. These brilliant Rapala® jerkbaits are built for year-round service, not just in cold water. And not just for bass. All the most prized predator will fish fall for it. Continue reading

Jun

6

EQUIP DAD FOR OUTDOOR ADVENTURE THIS YEAR WITH THE LATEST RAPALA® GEAR

This Father’s Day, it’s time to go all out and prove how much you care about dear ole’ Dad. Guarantee an unforgettable holiday with premium outdoors gear from Rapala®, a brand with an 80-year history of making memories in the Great Outdoors.  Continue reading