New Rapala Digital Line Counter Easy to Use; Fits Spinning and Casting Rods. Continue reading
May
4
May
4
New Rapala Digital Line Counter Easy to Use; Fits Spinning and Casting Rods. Continue reading
Jul
17
The transition from spring to summer can be a difficult and sometimes frustrating time to fish but can also be the most rewarding and successful times to fish all year. This time of year the bass will typically start to school up to feed together after the spawn so it’s important to cover a lot of water because you might go a while without a bite, but once you find an active school it can be lights out. Continue reading
Jan
8
When it comes to Rapala® crankbaits, The G-Man is an O.G.
“I’ve got a bunch of Shad Raps I started collecting when I was 19,” says Gerald Swindle, 48, who joined Rapala’s pro team Jan. 1. “This young pro saw my collection and says, “You’re an O.G. when it comes to Shad Raps, G.’ I said ‘Yessir!’ A Shad Rap®, a DT®-6, a DT®-10 have always been stable baits of mine.” Continue reading
Nov
16
Welcome to Rapala® Fishing Pro Series! Rapala® is looking to sponsor the next great angler to be part of their Pro Series team, do you have what it takes? Continue reading
Sep
28
Rapala®’s Super Shad Rap®s come alive in four new natural-looking color patterns – Live Bluegill, Live Largemouth Bass, Live River Shad and Live Smallmouth Bass. Continue reading
Sep
19
Onstage, after winning Bassmaster’s 2017 Angler of the Year award, Idaho pro Brandon Palaniuk thanked family members for their support. On the water all season, baits in the Rapala family of brands helped him catch the bass that put himself in a position to win. Continue reading
Aug
29
There’s a new bully on the block and bass better hide their lunch money. The Rapala® BX™ Brat features a balsa core encased in a brawny co-polymer shell, so this unpredictable square bill bait can take a punch. Continue reading
Aug
15
When targeting mid-depth structure in clear water, you’ll find no better bait than a Scatter Rap® Glass Shad. The new Rapala®crankbait combines translucent color patterns, a classic Shad Rap® profile and an inimitable Scatter Lip™. Continue reading
Aug
15
Anglers asked and Rapala® delivered. Shad Dancers are available this year in five more popular color patterns. Continue reading
Aug
10
Cast. Reel. Twitch. Reel. Rip! Reel. Stop! Wait for it … Set the hook! Boat your latest trophy catch courtesy of the groundbreaking RipStop®, the exhilarating new fast-ripping, hard-stopping, hard-plastic boot-tail rip bait from Rapala®. Continue reading