
Ready for some off-road crankin’ with a mid-size pickup? Tie on a Rapala BX Mid Brat to target big bass on hard cover in the five-foot range. Continue reading
Mar
8
Ready for some off-road crankin’ with a mid-size pickup? Tie on a Rapala BX Mid Brat to target big bass on hard cover in the five-foot range. Continue reading
Feb
22
Rapala® has added five new Ott-inspired, bass-approved color patterns to its OG Slim™ 6 line-up: Bream, Copper Green Shad, Hot Copper Green Shad, Classic Craw and Coosa Special. Continue reading
Feb
16
A trio of Rapala®, Storm® and VMC® baits helped Bob Downey to two monster bags and a runner-up finish in the Bassmaster Elite Series season/opener last week on Florida’s St. Johns River. The bait that put the most big bass in the Rapala pro’s boat was a Storm Arashi Vibe lipless crankbait. Continue reading
Feb
8
There’s a new Little Bruiser in Rapala’s Rap-V Blade line-up, the 2-inch, 3/8th oz., Number 5 model. Continue reading
Jan
18
When you need to go deep, whether it’s in open or hard (ice) water, there’s no lure that has proven its value more than the Rapala® Jigging Rap®. Now, one of the hottest baits for deep-dwelling fish comes in four proven new color patterns — Fruit Punch, Glow Pink Squirrel, Glow Slimey Lime and Head Spin. Continue reading
Oct
5
Long-time bass fishing enthusiast Bill Wiles crowned 2021 Winner of Rapala® Bassmaster Fantasy Fishing. Continue reading
Aug
24
A new film by Rapala® explores the passion behind tarpon fishing in Southwest Florida. Continue reading
Aug
10
While the United States gears up for a future of electric vehicles, Rapala® continues to perfect and advance electric fillet knives. Building on innovation after innovation, Rapala’s product engineers have created the industry standard for electric fillet knives to which all other electric knives are compared – the Rapala R12 Heavy Duty Lithium Fillet Knife. Continue reading
Jul
22
To say Al Lindner is enthusiastic about the VMC® Moontail™ Jig, a versatile new aspirin-head bucktail bait, would be an understatement – he’s over-the-moon excited about it. Continue reading
Jun
29
Lightning struck twice last week for McKendree University’s Trevor McKinney – figuratively and literally. In practice for the Bassmaster College Series Wild Card tournament that he and partner Blake Jackson won on Alabama’s Lay Lake – his second collegiate win on the waterbody – McKinney was struck by lightning for the second time in his lifetime. Thankfully, he was not seriously injured and was cleared to continue competing in the tournament. Continue reading