
Thirty year-old Alabama pro Kyle Welcher, in just his third season on the Bassmaster Elite Series, turned in an exceptional campaign and earned the coveted Angler of the Year title by 24 points versus his closest competitor. Continue reading
Sep
5
Thirty year-old Alabama pro Kyle Welcher, in just his third season on the Bassmaster Elite Series, turned in an exceptional campaign and earned the coveted Angler of the Year title by 24 points versus his closest competitor. Continue reading
Aug
22
VMC® is expanding its extensive line-up of live-bait offerings to include two new TechSet spinner harnesses – the TechSet Spinner Colorado Harness and the TechSet Spinner Indiana Floating Harness. Continue reading
Aug
16
“That’s a donkey!” For pro angler Al Lindner and his son, Troy Lindner, catching monster Canadian walleye is all about finding the sweet spots. It’s about delving into deep waters in mid-summer – going to the far reaches of a lake, or maybe smack in the middle of it to explore a lake’s mid-lake humps where walleye can’t resist hanging out. Continue reading
Aug
1
In a new video in Rapala’s The Delivery video series, Captain Bobby Richter strolls into the front doors of Strike-Zone Fishing’s Melbourne store, ready for a busy day of work. But, when a mysterious package arrives at the shop, he realizes his day will be action-packed in a much different way than he thought. Continue reading
Jul
18
According to Finnish folklore, a dazzling display of waving, shape-shifting plumes illuminating the night sky, the Northern Lights emanate from sparks flying off the fur of a mystical arctic fox flinting against massive steel-blue mountains. Continue reading
Jul
10
Rapala introduces CrushCity™ soft baits – premier line of soft baits designed by Rapala® pro Jacob Wheeler for all tournament and avid bass anglers. Continue reading
Jul
6
Jacob Wheeler can do a lot of things on the water exceptionally well, but keeping secrets isn’t one of them. Shortly after prematurely revealing the CrushCity Freeloader to the fishing world via a victory at Alabama’s Lake Guntersville, he once again spilled the beans on a yet-to-be-released bait – the CrushCity™ Ned BLT™ – via a third-place finish in a Bass Pro Tour tournament on Lake St. Clair. From the far south to the far north, he’s quickly and efficiently spreading the word about Rapala’s new soft plastics. Continue reading
Jun
29
In just two short years fishing full time, Duane “Dewey” Hjelm has established himself as arguably the most dominant pro angler on the National Walleye Tour. Continue reading
Jun
27
It ain’t easy bein’ green, a certain talking frog famously said once. It ain’t easy either bein’ a Popping Frog or a Walking Frog, sustaining savage strikes from big ol’ bass every day. And now that the lifelike Terminator® topwater baits are available in five new natural profiles, life ain’t gettin’ any easier for ‘em. Continue reading
Jun
20
When it comes to angling world records, Katie Wells has the magic touch. After securing four world records in one calendar year – two on Rapala fishing lures — this angler is only getting started. Continue reading