Landing big fish need not cost big bucks. And unlike some other braided lines, Sufix 832 Advanced Superline® prevents break-offs at a price that won’t break the bank. It’s available on the shelves of all your favorite sporting goods retail stores now at an even better price. Continue reading
This Father’s Day, it’s time to go all out and prove how much you care about dear ole’ Dad. Guarantee an unforgettable holiday with premium outdoors gear from Rapala®, a brand with an 80-year history of making memories in the Great Outdoors. Continue reading
This Father’s Day, it’s time to go all out and prove how much you care about dear ole’ Dad. Guarantee an unforgettable holiday with premium saltwater gear from Rapala®, a brand with an 80-year history of making memories on the water. Continue reading
Wishing for a white Christmas because safe ice for fishing is sure to follow? Us too! Continue reading
Judging by his flat-brim hats and flood of Instagram followers, young-gun bass pro Jacob Wheeler might seem out of place rocking a tactic typically considered old-school — throwing monofilament line. But he does. Continue reading
Another secret’s out — tiny marabou jigs yield giant smallmouth bass in gin-clear waters. And although Bassmaster.com spilled the beans on this “last secret bait of the pros” when covering a recent Elite Series tournament, an important detail was missing — the right line to make the tactic work. Continue reading
Sufix Nanobraid™ is built with a wide angle braiding technology that creates higher tension on the braiding process resulting in a tight weave and super strong, silky smooth line. Abrasion resistant, extremely sensitive with superior knot and shock strength.
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Few bonding moments create lasting memories like a day of saltwater adventure with Dad. While just wetting a line together is a blast, fishing is always more fun when you’re catching. This Father’s Day, give him years of on-the-water excitement with gifts from Rapala® and Respected Rapala Brands. Continue reading
More IGFA world-record fish were caught in 2014 on Rapala lures than any other brand of baits. Among the 19 International Game Fish Association world-record fish caught on Rapala baits last year was a 231-pound, 13-ounce southern bluefin tuna. Continue reading