Jun

28

Rapala® – The Delivery Series

Today, Rapala® lures are trusted by Anglers in over 140 countries worldwide.  Rapala’s reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality.  Each and every Rapala lure is still hand tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can’t resist. Continue reading

May

21

VMC® hooks and Rapala® baits help Walters to first-half Bassmaster Elite AOY lead

While Patrick Walters will be taking the second half of his first pro season one day at time, five key pieces of tackle helped him take and hold leads in both the Bassmaster Elite Series Rookie of the Year and Angler of the Year races – VMC® hooks, VMC® tungsten weights, a Rapala® X-Rap® Prop bait, a Terminator® Popping Frog and a Rapala® DT®-6 crankbait. Continue reading

Apr

22

Get Jacked for Open Water in the Upper MidWest!

The last of winter’s icy grip is releasing her hold on bodies of water throughout the upper Midwest, so now’s the time to stock your tackle box and get rigged and ready for open water fishing on a lake near you!  Whether you’re after crappies and bluegills in the shallows, or targeting the best early season bites for walleyes, largemouth and smallmouth bass, or chasing toothy critters like northern pike and muskie, if you tie on a Rapala® Brands product, you’re sure to catch more fish. Continue reading