Nov

14

SPLASH INTO THE HOLIDAY SEASON WITH CAN’T-MISS GIFTS FOR A SALTWATER FISHING FRENZY

Whether they enjoy casting from the surf or chasing the world’s most coveted gamefish on a deep-sea adventure, serious saltwater anglers know having the right gear is crucial to fulfilling their wildest fishing fantasies. This winter, spread holiday cheer to the saltwater anglers on your shopping list with Rapala® and Respected Rapala Brands gifts perfect for heart-pounding action on the ocean. Continue reading

Sep

19

Brandon Palaniuk Wins Bassmaster Angler of the Year

Onstage, after winning Bassmaster’s 2017 Angler of the Year award, Idaho pro Brandon Palaniuk thanked family members for their support. On the water all season, baits in the Rapala family of brands helped him catch the bass that put himself in a position to win. Continue reading

Aug

10

FAST-RIPPING, HARD-STOPPING RAPALA® RIPSTOP® ELICITS EPIC BITES

Cast. Reel. Twitch. Reel. Rip! Reel. Stop! Wait for it … Set the hook! Boat your latest trophy catch courtesy of the groundbreaking RipStop®, the exhilarating new fast-ripping, hard-stopping, hard-plastic boot-tail rip bait from Rapala®. Continue reading