Jul

13

Introducing the New Rapala Coastal category, a line-up of new inshore, near-shore and offshore tackle.

Unique Belly Design Gives Rapala® Skitter V ‘Radical’ Action
An exclusive, innovative V-Rap® belly design radically alters the action of the newest Rapala® topwater lure, the Skitter V. Quick rod snaps create drastic direction changes, followed by soft, long glides on slack line, constantly enticing topwater strikes. Continue reading

Jun

6

EQUIP DAD FOR OUTDOOR ADVENTURE THIS YEAR WITH THE LATEST RAPALA® GEAR

This Father’s Day, it’s time to go all out and prove how much you care about dear ole’ Dad. Guarantee an unforgettable holiday with premium outdoors gear from Rapala®, a brand with an 80-year history of making memories in the Great Outdoors.  Continue reading

Jun

6

HELP THE OLD MAN SET SAIL FOR EPIC ON-THE-WATER ACTION WITH THE LATEST RAPALA® GEAR

This Father’s Day, it’s time to go all out and prove how much you care about dear ole’ Dad. Guarantee an unforgettable holiday with premium saltwater gear from Rapala®, a brand with an 80-year history of making memories on the water. Continue reading