Mar

7

High water to put Rapala crankbaits, Storm 360GT Searchbaits center stage in Classic

Higher water than anglers have seen in recent history will likely put Rapala® crankbaits and Storm 360GT™ Searchbaits center stage in the Bassmaster Classic March 16-18 on South Carolina’s Lake Hartwell. So says top Rapala pros prior to a practice period that began March 9 on the sprawling highland reservoir. Continue reading

Jan

30

RAPALA® CELEBRATES THE BIG GAME & MINNESOTA HERITAGE WITH ROOFTOP ICE-FISHING AT WCCO’S MINNECENTRIC EXPERIENCE

This week, as pro football fans flock to Minneapolis for the season’s championship bout, Minnesota-based Rapala® USA and WCCO-TV have joined forces to celebrate the Big Game with the MinneCentric Rooftop Experience, a charitable activation that has transformed WCCO-TV’s downtown Minneapolis rooftop into a one-of-a-kind ice-fishing village, complete with an ice bar, curling sheet, warming house and — most importantly — an icehouse studio stocked with live perch, northern pike, trout and panfish ready to be hooked and reeled through the ice by visiting celebrities, pro athletes and notable media personalities. Continue reading