Want to catch more bass with finesse baits? Take a cue from ballroom dancers and enhance your moves with an eye-catching skirt. Dress up your favorite finesse worm with a VMC® Neko Skirt. Continue reading
Feb
13
Feb
12
Walters makes a splash in debut as Rapala® Pro
A one-two punch of Rapala® and VMC® tackle helped Bassmaster Elite Series rookie Patrick Walters launch his pro career in impressive fashion last week in Florida. Included in his fourth-place total weight of 91 pounds, 14 ounces, was a one-day limit of five bass weighing a whopping 32 pounds, 15 ounces. Continue reading
Feb
5
LAND MORE BASS IN THICK GRASS WITH THE NEW VMC® TOKYO RIG
Punching through grass mats with heavy tungsten weights is sometimes the best way to get bass to bite and the hardest way to keep them buttoned up. The new VMC® Tokyo Rig does both jobs better, triggering more bites and bringing more bass into the boat. Continue reading
Jan
29
TERMINATOR® SHUDDERING BAIT TRIGGERS BITES LIKE NO OTHER BLADED JIG
Pop quiz: What can move more water, a cup or a blade? Answer seem obvious? Keep that in mind when considering the new Terminator® Shuddering Bait and its unique, cupped swimming lip. Continue reading
Jan
16
Rapala DT cranks help Bolton win first FLW Tour tournament
Key decisions to stay and go – and what baits to throw – helped longtime Rapala® Pro Terry Bolton win his first FLW Tour tournament Monday on Sam Rayburn Reservoir in Texas. The first decision? To stay on tour another year. The second? To go with Rapala DT crankbaits throughout the four-day contest. Continue reading
Jan
14
Rapala salutes youth anglers with Get Action! TV spot
“Get action,” advised 26th U.S. President Teddy Roosevelt, a legendary sportsman and conservationist. “Don’t fritter away your time. Create. Act. Take a place wherever you are and be somebody. Get action.” No doubt then, he would appreciate the youth movement underway in angling. Continue reading
Nov
13
HOLIDAY SHOPPING IS AS RELAXING AS A DAY ON THE WATER WITH GEAR FROM RAPALA®
Throughout 2018, nearly 50 million Americans hit the water for a day of fish-catching fun, excitement and relaxation with family and friends*. Odds are one of those outdoors enthusiasts will land on your holiday shopping list this winter. Luckily, there’s no need to stress. Make your holiday shopping quick and easy with sure-fire gifts from Rapala® and Respected Rapala® Brands. Continue reading
Nov
13
DIVE INTO A SEA OF HOLIDAY GIFT IDEAS WITH NEW SALTWATER GEAR FROM RAPALA®
Last year, more than 13 million Americans hit crystal blue coastal water for an epic day chasing the world’s most coveted gamefish. Approximately 800,000 anglers enjoyed the thrill of saltwater fishing for the very first time. Whether they’re an experienced angler or just diving in to the sport, odds are if you live near the coast, one of those outdoors enthusiasts will land on your holiday shopping list this winter. Continue reading
Oct
30
Jerk the Shadow Rap Deep® off shelves for early winter bass
Once water temps drop below 52 degrees in south-eastern reservoirs like Tennessee’s Douglas Lake, you can load your boat with bass by jerking the Rapala® Shadow Rap® Deep across and over shallow shelfs near steep breaks into deeper water. Continue reading
Oct
23
Target Wing Dams with Shadow Rap® Deeps and Arashi® Vibes for Fall River Smallies
When river smallies put on the fall feedbag, they’re about as predictable as they’ll ever be. So while water temps remain in the mid 40s this autumn, target sweet spots on wing dams with Storm® Arashi® Vibes and Rapala® Shadow Rap® Deeps to enjoy a harvest festival of fish. Continue reading