The third Episode in The Delivery video series from Rapala explores the fish-catching power of the Rapala® X-Rap® Long Cast Shallow in Southern California’s Catalina Island. Continue reading
Apr
14
Apr
13
Key New Items for Coastal Waters
VMC® Offers New Circle Hook and TechSet Assist Hook Rigs
VMC, world renowned for its meticulous attention to design and manufacturing quality, is expanding its line-up of live-bait offerings to include a new circle hook and two new TechSet Assist Hook rigs. Continue reading
Apr
8
Part 2 of The Delivery Series Season 2 Heads to Low Country, South Carolina
The Second Episode in The Delivery video series from Rapala® Explores the Fish-Catching Power of the Rapala® X-Rap® Long Cast Shallow in South Carolina’s Low Country. Continue reading
Apr
6
Breathing Life Into Balsa
For 85 years, since the invention of the Original Floating® Rapala® lure in 1936, there’s no lure that has earned more world records or has been responsible for more tournament wins than the Rapala® lure. Continue reading
Apr
1
New Delivery Series Season 2 Travels to Cape Cod Massachusetts
The Delivery: Three Locations. Three Anglers. One Lure. New Video Series from Rapala® Explores the Fish-Catching Power of the Rapala® X-Rap® Long Cast Shallow. Continue reading
Mar
30
Let it Rain! New Rapala® Rain Gear Keeps Anglers Dry and Comfortable
When the sprinkles start, zip into the new Rapala® RAIN suit and hit the water without worry of getting wet. Both waterproof and breathable, Rapala RAIN outerwear is exceptionally crafted, using premium materials, and is fitted for comfort. Continue reading
Mar
29
Terminator®, VMC® and Rapala® help DeFoe win again in Texas
When bass aren’t biting in a predictable pattern in similar spots during a multiple-day tournament or fishing trip, try throwing almost everything in your tacklebox at ‘em where you find ‘em. Ott DeFoe did just that last Friday in Texas, slinging Terminator® swim-jigs, spinnerbaits and frogs, VMC®-hook-armed wacky and Texas rigs, and a Rapala® crankbait to win the 2021 Major League Fishing Bass Pro Tour Stage 1 tournament on Sam Rayburn Reservoir. It was his third MLF win in Texas in 13 months. Continue reading
Mar
25
New Patterns and a Smaller Deep-Diving Model for Rapala® RipStop® Lures
The Rapala® bait that stops on a dime is now available in two new colors and a new size that will stop fish in their tracks and trigger bites. Continue reading
Mar
24
BX® Brat helps Palaniuk to top 10 finish on Pickwick
Targeting water so shallow there had been dry ground in its place days prior, Brandon Palaniuk caught multiple limits of big bass on a Rapala® BX® Brat to score a top-10 finish this week in Bassmaster Elite Series action in Alabama. The Rapala Pro’s skill with the balsa-body, plastic-encased squarebill crankbait helped him place 7th in a field of 100 the world’s best fishermen. Continue reading
Mar
22
SPORT FISHING TELEVISION Share their Thoughts on the new season
Not many TV shows make it one decade, much less two. Sport Fishing Television holds that distinction. The Telly Award-winning fishing-travel-adventure series kicks off its 20th season April 3 on Discovery, kicking off an 11-episode trek that takes viewers to Alaska, Louisiana, Panama, the Florida Keys, Cape Cod, San Diego, North Carolina and Florida’s Indian River Lagoon. Continue reading