Ding! Rapala®, VMC® Hooks & Sufix® Line help Wheeler Win Bass Pro Tour Angler of the Year

As realization sunk in that he had won a huge title, Rapala Pro Jacob Wheeler was, uncharacteristically, at a loss for words – “There’s nothing more important to me than winning Angler of the Year,” he said into the Major League Fishing camera webcasting live from his boat on Michigan’s Lake St. Clair on Tuesday. “And against this group of anglers, I’m speechless. I don’t even know what to say.” Continue reading



The Future of Filleting is Here and It’s Electric

While the United States gears up for a future of electric vehicles, Rapala® continues to perfect and advance electric fillet knives. Building on innovation after innovation, Rapala’s product engineers have created the industry standard for electric fillet knives to which all other electric knives are compared – the Rapala R12 Heavy Duty Lithium Fillet Knife. Continue reading